TRUST, HONESTY, ETHICS | Business and Life Essentials -management insights...leadership to profits...missed opportunities and losses

“New Normal” for the MSME Sector-Exit/Survive/Change Strategy-Staying Relevant-Decisive Leadership Mindset

ByCROSSSENTENCEMay 13, 2021

Inaugural Speech for LUB-Karnataka webinar series starting on 12th May 2021 (4-5pm) Dear President, Secretary, Office bearers, members and friends, A year that was Covid -19 hit us in 20 and continuing in 21. If you see it a man-made disaster, then we know how incompetent

ByCROSSSENTENCEApril 18, 2020

(If Covid 19 is a product then applying International marketing topics will be as below- Bold letters are answers to the strategy) The world has seen various goods and services peddled, sold, branded, marketed and after sales service provided – bringing in repeat buyers,

ByCROSSSENTENCEApril 17, 2020

A competitive marketing strategy in which a company produces its brands in a variety of sizes and styles to gain shelf space and inhibit competitors. Product flanking is one of the four aspects of marketing strategies. The others being defensive, offensive, and guerilla.

ByCROSSSENTENCEApril 10, 2020

What opportunities does the current situation pose for an economy like India in the Pharmaceutical sector and the supply chain initiatives that need to be taken- by ARCHIE D’SOUZA Reproduced below is a report published by the Indian Brand Equity Foundation

ByCROSSSENTENCEApril 8, 2020

If you are an artisan and making handicrafts with your own hands. Congratulations. If you are helping artisans Congratulations. Have you made money in the past? This time around have you been able to connect with those who supplied you and given them some money or material

The “Oiled” and “Gas” Theory for the Middle East (Israel Hamas) Conflict -Suresh Iyer

Seminar (Inaugural webinar presentation by Suresh Iyer to MSME/micro industries) on April 2, 2020 (MSME Crisis Management)

“India’s Grand Spectacle: Ballot, Ball, Bullet in the Midst and in the Theater of Global Turmoil” -Suresh Iyer

“New Normal” for the MSME Sector-Exit/Survive/Change Strategy-Staying Relevant-Decisive Leadership Mindset

Dangerous Goods Marketing

Product Flanking ( by Suresh Iyer)

SCM: Focus on the Pharmaceutical Industry (by Archie D’Souza)

Indian Handicrafts Industry & Exports- Facing the COVID 19 Crisis (Suresh Iyer)